Not necessarily because it’s bad, but because you will got caught sometime or the other.
Copyright laws don’t protect ideas in their raw form. The reason for this being you can never prove who thought up something first. An all-too-familiar story in advertising. Like in this case… an ad for the Crest Edition of the Times of India bears an uncanny resemblance to an ad featured on Ads of the World recently. Same thought, same message, different brands. Coincidence?
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Sometimes you feel stupid about justifying yourself. This is one of those times for me. I stumbled upon your blog and was reading article after article, liking the way you dissect insights, observations and get straight to the point. Good thing, that. And then I click on this post and boom! I see the ad I had written not too long ago.
So yes, I work for the agency who’s key number you see at the bottom right hand corner. And just to clarify your doubts about Crest ads in general, we don’t do the visuals.
It’s a fixed template they have and quite frankly, the images often amuse all us writers in here as well. We get the story and the image for these ads every friday morning. So then we string together the waffle and give it a headline and it is good to go by evening.
That apart, keep blogging. Your posts are quite a read.
Hey,
Thanks for stopping by. Never had someone who worked on a piece I’ve put up here say something about it.